Big Goals

One billion will have the tools to live a happy, healthy and high performing life.

Scale happiness globally with the first ever, mental health and happiness platform.

Current and future leaders, employees, parents, and societal contributors will be more psychologically fit.


Through a holistic and innovative approach to education with a focus on 21st century learning.

Combining technology, neuroscience, mental health and well-being with data analytics to develop the happiest, highest performing students.

This is how we’re building our future:

The HERO Generation

HERO Schools

Happier, Healthier, More Resilient Kids

We want to build a future of prevention versus treatment as the ever-increasing negative impacts of stress continue to impact our lives. For students and staff – creating a more psychologically safe school is going to help us achieve that goal.

The goal of the project is to evaluate the effectiveness of the HERO Generation program on elementary school students’ well-being and teachers’ well-being and to understand how building character traits and social-emotional skills contribute to social, personal and academic well-being.

This program was developed by Plasticity Labs in partnership with teachers and aims to teach children about social and emotional intelligence and help them build skills by offering content and activities for students. Activities are led by the teacher and done within the classroom. Activities range from practicing gratitude, setting a goal with a friend, and activities to illustrate how children are different from one another but the same in other ways.


Partnering with Educators

Plasticity Labs is involved in a pilot project, working with the Waterloo Region District School Board to build the emotional intelligence (EI) in youth, staff, teachers and administrators.

How it Works

We deliver learning materials and activities, test outcomes, and easily evaluate our programs at every level of interest (children, teachers, administrators, and even parents are encouraged to use the platform).

Each classroom has its own instance of the platform, so students can interact with their classroom peers.

All participating teachers have their own separate instance of the platform, which will provide training materials for intervention delivery and allow teachers to discuss the intervention, post about their class’ progress, and provide real-time feedback to the research team.

Daily Activities

Students will engage in daily gratitude practice, which delivers a wide range of positive effects (e.g., excitement about school, greater life satisfaction).

Daily Positives

Participating students engage in a daily social activity wherein they reflect on the positives of the day as well as what they are excited about tomorrow.

Students’ answers are then shared with their class on a digital bulletin board built into the social platform.

In this way, we seek to increase the accessibility of the positive aspects of school, and increase feelings of enthusiasm for what tomorrow can bring through their daily practice.

Daily Mood

Students answer a daily ‘feelings’ question, which feeds into an online dashboard showing each student’s moods over time, as well as the reasons they have provided for those fluctuations.

This real-time dashboard is a private interaction for JUST the student.

Teachers will receive aggregated and anonymous data to support a guided lesson on how to understand, use, and manage the emotions their students have experienced during the past month.

The first week of programming focuses on how to understand and manage negative emotions to help address any potential negative effects of considering one’s emotions. Paired with the weekly learning exercises, these daily practice activities are designed to help students build long-lasting positive habits.

Learn how Plasticity can transform your workplace culture.

Want to know how your employees are feeling? Book a demo with one of our happiness experts to learn how you can get access to a culture assessment.