People & Culture Analytics

The greatest organizations find deeper insights from HR data and engagement surveys.

These people analytics help the most successful organizations make informed, data-driven decisions using employee insights and feedback.

Plasticity takes a human-centered approach to people analytics to deliver organizations with a holistic understanding of their people and culture.

recent study by Deloitte’s Bersin found that organizations using people analytics in an insightful way report 82% higher three-year average profit than their counterparts.

Data-driven employee feedback & decision making

Plasticity Insights

Plasticity Insights helps organizations understand their people and culture.

Traditional employee engagement surveys only measure a single point in time which doesn’t capture the often-fluctuating employee experience. Lengthy reports can take weeks to be delivered and even longer to take action, meaning your organization is still at risk.

Plasticity Insights measures the current state of organizational health and delivers employee feedback every 90 days. Easy-to-read reports provide data-driven information to leadership teams and managers for continuous improvement.

Plasticity remains close to our clients through the process of decoding the data. We provide guidance to leaders with recommendations regarding what areas to tackle first. And finally, we get into the weeds, helping to build strategies and tactical plans to scale knowledge across the entire organization.

Our evidence-based approach helps organizations look further upstream to ensure they get the engagement, innovation, and performance required to be happy, healthy and high-performing.

IBM With Watson_1

Coming Soon: IBM Watson integration

Plasticity Insights is the first people analytics solution to partner with IBM Watson, a powerful new cognitive computing platform. IBM Watson helps understand employee feedback by using natural language processing, and tone and sentiment analysis to understand context.

Drivers of Organizational Health

Plasticity Insights takes an evidence-based approach to personal and organizational development. Our 20-question Workplace HERO Survey has been designed and validated by our team of PhDs to dig into the most important indicators of a healthy and thriving organization.

The survey measures four key drivers of organizational health as well as job stress, employee Net Promoter Score, and qualitative feedback for data-driven decision making.


Engagement drivers measure how your employees feel about what they do. Are they feeling engaged and inspired by the work they do?


Culture drivers measure how your employees feel about where they work. Does your organization have the necessary building blocks for a happy, high-performing culture?


Well-being drivers measure who your employees bring to work every day. Are they building the traits required to be happy and healthy at work? And how can your organization help?


Performance drivers measure how your employees engage with their work. Do they feel as though they are able to perform to the best of their abilities?

Asking the right questions at the right time

  • Employee Engagement Surveys
    • Every 1 – 3 years
    • Too long (100+ questions)
    • Only measures levels of engagement
    • 60+ minutes of employee time
    • Custom reports delivered in 3 – 6 months
    • Additional 3-6 months to implement improvements
    • Information overload for department leaders and managers

  • Plasticity Insights
    • Every 90 days
    • 21 Questions
    • Measures 4 areas of Organizational Health
    • 5 – 10 minutes
    • Automated Reports, Custom Reports delivered in 10 business days
    • 3 actions for the next 90 days to improve your organizational health


Stop waiting for results

Traditional engagement survey results can take weeks, if not months, to be delivered.

Easy-to-read Insights Reports are designed to give leadership a top-down view of organization health by departments and locations. Management-level reports are also available to dive deeper into employee feedback and help managers implement improvements.

Compare your teams with heat maps

Get a top-down view of your organization with heat map reports.

Make data-driven decisions by viewing results by team, location, branch, gender, or tenure to understand how groups are experiencing your workplace in different ways.

Make data-driven decisions

There’s a lot of things you can do, but only a handful of actions that can immediate results.

Plasticity’s analytics engine and experts recommend three actions you can take in the next 90 days to have the biggest impact on teams.

“We believe great companies build on strong and engaging culture. For a number of years, we have been looking and testing various tools to help us improve in that dimension but also quantify successes.
We have not been able to find the right system until we came across Plasticity.”

– Samson Ling, Ph.D., MBA, President & CEO

Clarion Medical Technologies Inc

Frequently Asked Questions

Understanding Plasticity Insights

Who uses Plasticity Insights?

Our customers range from sales teams of 50 employees to global brands with +10,000 employees. The survey platform is easy for anyone to measure and report back to their organizations. It’s a trusted reporting system is used by General Managers, District Managers, Sales and Customer Services Managers, VPs, and HR teams, as well as across entire organizations.

How often do you survey employees?

Our surveys are designed to run quarterly – every 90 days. Reports are then delivered immediately to give decision-makers the information they need to accurately understand the layout of their organization and implement key organizational changes. These reports can be aligned with quarterly goals, KPIs and other ongoing initiatives.

What if our staff hate taking surveys?

It’s easy to hate surveys done the wrong way, and this may be the case with your employees. Annual surveys can be too long and infrequent, and frequent pulse surveys can lead to survey fatigue. We’ve found that perfect balance with our quarterly report, re-engineering the process from the initial communication to our reports to help employees clearly understand the purpose of the assessment and why it is as valuable to them as it is to you.

Do I have to survey my entire organization?

Not necessarily. Our surveys work best for teams or groups of 50 or more employees, but we have many Director-level, Regional Managers, Sales and Customer Service managers who use Plasticity Insights to measure the health and performance of their specific teams or locations. It is all about suiting your specific needs.

Do I need my HR team to manage the process?

We make it easy for team leaders to measure individual teams, groups, or locations / branches. Using Plasticity Insights’ Administration Panel, you can quickly upload a list of employees and schedule surveys. With automated reports, you get your results as soon as your survey campaign has finished.

How do we communicate Plasticity Insights with our staff?

Our Customer Happiness Specialists will help guide you through the process of launching your first survey. If you need help along the way, we offer best=practice communications and email templates to assist you in explaining the program to senior leadership and all employees.


How do you distribute the surveys?

Surveys are distributed using employee email addresses – it’s as simple as uploading a CSV file of your staff list. Employees will receive an email with a secure link to your survey. The survey is cloud-based and can be used anywhere, being optimized for web and mobile devices.

What are the expected completion rates?

We aim for a completion rate of 80%, and we often see completion rates over 90% given our holistic approach to employee surveys.

Will it replace my annual employee survey?

While Plasticity Insights can work alongside of your annual survey, most of our customers decide to transition solely to our quarterly Insights surveys because of the regular reporting and to help create a consistent strategy for organizational improvement.

Can I add additional questions?

Custom questions and surveys are available in Insights Plus and PRO. Contact us for additional information on custom surveying.

How long does it take to complete the survey?

The Workplace HERO Survey is 20 questions and generally takes only 5-10 minutes to complete, and we aim to always fit within this 5-10 minute range for all of our surveys. This means that our surveys require significantly less time than typical annual surveys, and we provide opportunities to dive deeper into problem areas with additional surveys based on the findings of your report.

How long should I run the survey?

We recommend running the survey for 14 days, and you can control the start and end dates in the Admin panel. Standard survey results are automated and available immediately after the end of your survey campaign. Custom survey and quantitative data reports will be delivered within 5 – 10 business days.

Is the survey available in other languages?

Yes, we currently offer the Workplace HERO Survey in English, Canadian French, German, Korean, Japanese, ZH-CN (Mainland China) and ZH-HK (Hong Kong).


Can I talk to someone about my results?

Yes. Plasticity Insights provides you access to one hour of telephone consulting with an Organizational Insights Expert per report that can help you understand the findings and additional recommendations.

What can we do with our old data?

If you are switching to Insights PRO from another Employee Survey, please provide us a copy of your historic data and we will integrate your old data into your new reports.

Privacy & Security

Are the surveys & reports anonymous?

Yes. We only ever report on group trends and we only report on groups large enough to protect employee anonymity. Teams or departments that do not meet our thresholds for anonymity will be combined with any other groups that fall below the threshold – this privacy is integral to getting our completion rates and maintaining your employees’ trust. All survey data is aggregated anonymized and encrypted, and you will never be able to trace individual data back to an individual.

How is data secured and privacy ensured?

All data is encrypted at all times and privacy policy meets the Government of Canada’s TCPS 2 (2014) — Tri-Council Policy Statement: Ethical Conduct for Research Involving Humans.

Connect with us for details and pricing

Let’s talk about how Plasticity can help your organization

We help organizations create great places to work, where culture thrives and employees flourish. Get started with a short introductory consultation and discover how your organization can rewire for happiness.